Available for immediate release:
March 1, 2010
Expand, the world leading manufacturer of banner stands, pop-up displays and graphic holders for event marketing and trade shows, is pleased to announce it has partnered with Rololight® Corp, the inventor of portable booth backlighting and producer of rollable lighting products.
As a result, Expand will act as master distributor for the patented Rololight® Integration product line for the tradeshow market. Rololight® Integration is a universal lighting system that allows any pop-up or custom booth type to be backlit. Now customers will be able to be serviced by any one of the 3,000 Expand dealers across the country. Rololight® Integration is the simplest and most cost-effective way to backlight graphics on any booth. Over the coming months, Expand and Rololight® will work together to introduce this ground-breaking capability to their customers and to serve the market with their complementary and award winning best of breed products.
Customers and other interested parties will be able to see the latest generation of Rololight® Integration products in Expand’s booth 1355 at the Exhibitor Show in Las Vegas on March 14-18, 2010.
About ROLOLIGHT CORP.
ROLOLIGHT is a world-class developer and manufacturer of rollable lighting systems. The three main products are the ROLOLIGHTBOX™, a portable lightbox used for point-of-presence advertising, ROLOLIGHT INTEGRATION™, a portable lighting system for tradeshow booths, and the Rololight SOFTBOX™ used for film, video and photography lighting. ROLOLIGHT’s products are currently patented in the United States and Canada and other countries worldwide are currently pending. The company sells through a combination of resellers, agents and internal sales representatives.
ROLOLIGHT BOOTH INTEGRATION™
The ROLOLIGHT BOOTH INTEGRATION™ is a tradeshow industry first and helps turn a regular booth into an attractive and unique eye catching display. ROLOLIGHT BOOTH INTEGRATION™ is a universal lighting mechanism made to fit all pop-up, modular and custom tradeshow booths. This patented new lighting system allows a booth to be lit-up from the inside out so graphics on the front of the booth can be backlit. Light it up and get ready to be seen!
ROLOLIGHT BOOTH INTEGRATION™ installs in minutes, disassembles in seconds and is a perfect way to modernize an old pop-up booth with a new fresh look. This new and rugged lighting system also combines a tradeshow booth and a banner into one which helps to drive down cost and increase visibility for exhibitors.
THINK GREEN, THINK ROLOLIGHT!
The ROLOLIGHT INTEGRATION™ lighting system is lightweight and can be rolled-up for ease of transport and storage. Lights have a hard protective sleeve and a life of up to 10,000 hours. Lighting up the whole booth only requires one electrical outlet. Think green, think Rololight!
Download the brochure for the backlighting panel (PDF)
Download the set up instructions for the backlighting panel (PDF)
Download the warranty for the backlight panel (PDF)
